The simplest loyalty
The Saturday reader, recognised in one gesture
One tap while paying, the visit is counted; nothing to fill in, nothing to keep.
Learn moreLoyalty programme for bookshops, with no card and no app
The reader who drops by every Saturday is the heart of the bookshop. The tag recognises them without asking them to fill in anything.
- 0 app
- 0 card
- 0 typing
- 0 staff action
- 0 integration
- No commitment
In short
Lecy is a loyalty programme for bookshops that works with a dynamic NFC tag placed at the till: the reader holds up their phone while paying and the visit is counted, with no stamp card, no app and no form to fill in.
- 2 secondsfor the reader to get their point, while paying
- No cardnothing to print, stamp or lose
- No data requiredthe reader stays anonymous unless they want your news
- From €35 excl. VAT / monthper bookshop, tag included, no commitment
What you get
What Lecy brings to your bookshopLoyalty, customer listening, Google reviews and AI visibility: one tag on the counter.
Customer listening
The recommendation that missed, you hear it privately
After their point, the reader says how it went; that feedback lands in your back-office.
Learn moreGoogle reviews
Your loyal readers, your best Google reviews
Right after the visit, the reader can leave a Google review in one tap: asked at the right moment, with no sign begging for it.
Learn moreAI visibility (AEO)
The bookshop ChatGPT recommends
Lecy shows you what ChatGPT, Gemini, Perplexity and Claude answer when people look for a bookshop, and prepares what it takes to be in it.
Learn moreYour trade
Built for your bookshop
The loyal reader, often anonymous at the till
A bookshop lives on its regulars: those who come every week, follow your advice, order the book they cannot find elsewhere.
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Yet at the till most of them stay anonymous. The stamp card gets lost, and the customer file asks for details many prefer to keep.
So you do not know how many readers come back, or how often.
One gesture at the till, nothing to fill in
The Lecy dynamic NFC tag sits next to the payment terminal.
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The reader holds their phone to it while paying, and the visit is counted. At every tap the chip produces a unique, encrypted, single-use token: the point proves the reader was in the shop.
They stay anonymous if they wish. Your team has nothing to do and keeps recommending books.
A reward within the rules on book prices
In France, the Lang law sets a fixed price for new books and caps the bookseller’s discount at 5% of that price; other countries have their own rules.
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The Lecy reward is free text: you define it, within the rules that apply to you.
You also set the threshold and how long points stay valid, and you can change them at any time without losing the points already earned.
Announce author talks and signings
The page that opens on the tap shows your news: a talk with an author, a signing, the autumn selection.
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Readers who left their number can also be told by text, and nobody else.
Right after the point, the reader can say how it went: that feedback reaches you privately. They can also leave a Google review in one tap, right after paying.
Pricing
What Lecy costs for your bookshopNo commitment. The dynamic NFC tag is included.
Loyalty
€35excl. VAT/month
The tag, the points, the rewards.
Complete
€55excl. VAT/month
Loyalty, feedback, Google reviews, news.
AI Visibility
+€44excl. VAT/month, on top of Complete
Launch price, guaranteed
What the AIs say about you, and what to do.
Networks and franchises
On quoteper site and per month, decreasing with the number of outlets
Complete at every shop, network cockpit included.
- No commitment
- Cancel anytime
- Yearly: two months free
Frequently asked questions
Does the reward comply with fixed book price rules?
You define it: Lecy displays the reward you enter, without calculating it. In France the Lang law caps the discount on new books at 5% of the publisher’s price; your reward has to stay within the rules that apply to you.
Can I announce a book signing to my readers?
Yes. It appears in your news on the page that opens on the tap, and readers who left their number can receive it by text.
Does my bookshop software need to be connected to Lecy?
No. Lecy plugs into neither your management software nor your till: the tag counts visits on its own side, without touching your IT.
How does a reader see where they stand?
At every tap, the page shows their points and what is left before the reward, in your colours. They can also check their account later on lecytap.com.
Read next
One tap, one point
Place the tag, the rest follows
Dynamic NFC tag delivered within 3 days. No commitment, cancel at any time.
