The simplest loyalty
The big-date customer comes back
Their counter waits from one Mother’s Day to the next, with no card to keep.
Learn moreLoyalty programme for florists, with no card and no app
The Friday bouquet, the birthday plant, Mother’s Day flowers: regular or seasonal visits, and a customer you would like to see again.
- 0 app
- 0 card
- 0 typing
- 0 staff action
- 0 integration
- No commitment
In short
Lecy is a loyalty programme for florists that works with a dynamic NFC tag placed on the counter: the customer holds up their phone while paying and the visit is counted, with no stamp card, no app and no typing.
- 2 secondsfor the customer to get their point, while paying
- No cardnothing to keep from one Mother’s Day to the next
- 93%of French people check reviews before choosing a shop (IFOP for Guest Suite, 2026)
- From €35 excl. VAT / monthper shop, tag included, no commitment
What you get
What Lecy brings to your shopLoyalty, customer listening, Google reviews and AI visibility: one tag on the counter.
Customer listening
The bouquet that disappointed, you hear it privately
After their point, the customer says how it went; that feedback lands in your back-office.
Learn moreGoogle reviews
The reviews that count when people look for a florist
Right after the visit, the customer can leave a Google review in one tap: asked at the right moment, with no sign begging for it.
Learn moreAI visibility (AEO)
The florist AI points to
Lecy shows you what ChatGPT, Gemini, Perplexity and Claude answer when people look for a florist, and prepares what it takes to be in it.
Learn moreYour trade
Built for your shop
Loyal customers, but invisible ones
A florist lives on two kinds of customers: regulars who come back every week, and customers of the big dates, Valentine’s Day, Mother’s Day, All Saints’ Day.
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You may know the first by sight. The second you only see again on the next occasion, if they come back.
The stamp card gets lost between occasions, and nobody wants to leave an email for a bouquet.
The tag on the counter, among the flowers
The Lecy dynamic NFC tag sits next to the payment terminal.
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The customer holds their phone to it while paying, and the visit is counted. At every tap the chip produces a unique, encrypted, single-use token: the point proves the customer came into the shop.
Your team has nothing to do, even the day before Mother’s Day, when the queue spills onto the pavement.
Bring the customer back before the next big date
The reward is free text: a free arrangement on the tenth visit, a discount, a plant, a seat at a workshop.
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The page that opens on the tap shows your news, and a customer who left their number can be told by text before Valentine’s Day or Mother’s Day.
No message goes to a customer who did not ask for it, and consent is never pre-ticked.
Google reviews, when people look for a florist
When someone looks for a florist at the last minute, on Google or with an AI assistant, the rating and recent reviews weigh on the choice: 93% of French people check reviews before choosing a shop (IFOP for Guest Suite, 2026).
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Right after the point, the customer can say how it went: that feedback reaches you privately. They can also leave a Google review in one tap, as they leave with their flowers.
Pricing
What Lecy costs for your shopNo commitment. The dynamic NFC tag is included.
Loyalty
€35excl. VAT/month
The tag, the points, the rewards.
Complete
€55excl. VAT/month
Loyalty, feedback, Google reviews, news.
AI Visibility
+€44excl. VAT/month, on top of Complete
Launch price, guaranteed
What the AIs say about you, and what to do.
Networks and franchises
On quoteper site and per month, decreasing with the number of outlets
Complete at every shop, network cockpit included.
- No commitment
- Cancel anytime
- Yearly: two months free
Frequently asked questions
Can I remind my customers before Mother’s Day?
Yes, those who asked for it. A customer who leaves their number to hear from you can receive a text before the big dates. Others see your news on the page that opens at every tap.
Does a delivered order earn a point?
No: the point proves the customer came into the shop, in front of the tag. A delivered order or one placed by phone never passes in front of the tag.
What reward should a florist offer?
Whatever you like, it is free text: a free arrangement on the tenth visit, a discount on the next bouquet, a plant, a seat at a workshop.
Do I need to explain the tag to every customer?
No. The customer holds their phone to the tag, the page opens and guides them. The first time they confirm with Face ID or their fingerprint; after that, the point is added in two gestures.
Read next
One tap, one point
Place the tag, the rest follows
Dynamic NFC tag delivered within 3 days. No commitment, cancel at any time.
