Loyalty programme for franchises and multi-site networks
Lecy is a multi-site loyalty programme for franchises and networks: every point of sale receives an NFC tag, customers collect points by holding up their phone, and head office follows everything from a single dashboard, without integrating the franchisees’ tills.
Roll-out depends neither on each point of sale’s till software nor on its local IT.
Why a network programme usually fails
Rolling out a loyalty programme across a network almost always hits the same wall: heterogeneity. The points of sale do not all have the same till software, nor the same version, nor the same supplier, nor the same connection quality. A programme that requires an integration must therefore be integrated as many times as there are configurations.
The project is then counted in months, suppliers and budget, and it is never finished: every new opening reopens the work.
One tag per shop, nothing to integrate
Lecy plugs into no till. Deploying a point of sale means sending it a tag and adding it to the network account. One more opening is one more tag shipped, not a project.
The franchisee needs no technical skill and has nothing to install. Their team has nothing to do during service.
Points shared across the network or tied to the shop
You decide whether points are valid across the whole network or tied to one point of sale. The first option strengthens the brand and moves customers between locations; the second preserves each franchisee’s commercial autonomy.
Thresholds and rewards can be set by head office or left to each shop, depending on your model.
What head office sees
A consolidated dashboard gives, per point of sale and overall: the number of visits, the share of customers who come back, rewards unlocked and claimed, and reviews collected. It is a consistent measure of footfall, available even where the tills report nothing.
The network cockpit adds the site-to-site benchmark, the split between points given and rewards paid, and an AI recommendability score per point of sale.
In numbers
- 1 tag per point of saleno other hardware, no installation
- 0 till integrationseach franchisee’s software is left untouched
- Priced by number of sitesvolume pricing, on quote, several locations under one account
- One cockpitevery point of sale in real time, site-to-site benchmark
Frequently asked questions
Are points valid in every shop of the network?
That is your decision. Points can be shared across the whole network or tied to a given point of sale.
Do we need to integrate each franchisee’s till software?
No. Lecy connects to no till. That is what makes it possible to roll out a heterogeneous network without an IT project.
How long does opening a new point of sale take?
The time to ship the tag, around three days. Adding it to the network account takes a few minutes.
Can we get the data into our own tools?
The network cockpit already consolidates everything, point of sale by point of sale. An export or a specific integration into your tools is discussed after signing, depending on the need.
Is each franchisee billed separately?
The Networks plan groups several locations under one account, with a decreasing price per site. How billing is split between head office and franchisees is discussed at contract stage.
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Place the tag, the rest follows
NFC tag delivered within 3 days. No commitment, cancel at any time.